Food experience at new exhibition stand for SIAL Paris
The Scelta stand at the SIAL Food Exhibition in Paris was a layered whole combining a range of experiences. In addition to a Meet & Greet, the chefs prepared fresh dishes with mushrooms for a true taste sensation. The three focus products were exhibited in separate displays with information provided on an illuminated surface. The rear exhibition wall augmented this with relevant mood images and an overview of the product groups, and corporate/product information was provided clearly and conveniently by way of an interactive presentation using two touchscreens.